JNLR 2013_1 Local Stations

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Local stations remained fairly static year on year with the biggest gain coming from Ocean FM gaining 4% or 3,000 listeners. Galway Bay also gained adding 3,000 listeners to 84,000. Out of the sixteen franchises there were four gains, two static and ten fallers. So the overall momentum for the local stations would seem to be downward.

The Shannonside/Northern Sound was the biggest faller at a decline of 6% or 11,000 to 82,000. Highland still retains the biggest reach in its franchise at 67% followed by Mayo’s Mid West at 60% 

Station County 13_1  13_1 12_1  12_1  +/- +/-2
Mid West Radio Mayo 60 60% 63 61% -3 -1%
Tipp FM Tipperary 54 43% 60 48% -6 -5%
South East Radio Wexford 43 38% 44 39% -1 -1%
Galway Bay FM Galway 84 43% 81 41% 3 2%
Midlands 103FM Laois/Off/WM 66 35% 70 38% -4 -3%
Shann/Northern Snd RN/LD/LM/CN/MN 82 41% 93 47% -11 -6%
Highland Radio Nth Donegal 68 67% 68 66% 0 1%
Clare FM Clare 44 48% 43 47% 1 1%
Ocean FM Donegal/Leit 42 52% 39 48% 3 4%
KCLR 96FM Kilk/Carlow 41 35% 47 40% -6 -5%
East Coast FM Wicklow 28 27% 28 27% 0 0%
Radio Kerry Kerry 57 49% 60 52% -3 -3%
LM FM Louth/Meath 57 25% 61 26% -4 -1%
K FM Kildare 32 20% 41 26% -9 -6%
Limerick’s Live 95FM Limerick 68 45% 69 45% -1 0%
WLR FM Waterford 41 46% 40 45% 1 1%

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