May circulation figures throw up nothing out of the ordinary this month. In the morning the tabloids are down collectively nearly 7,000 with the Daily Star dropping 2,700 on the month and The Sun not far off that down 2,400. The morning market is down 8,000 driven mainly by the fall in tabloid sales.
Like the morning market, the Sunday market is continuing the downward trend. The Sunday Mirror and People added to their numbers, just shy of 1,000 in both cases. The big loser this month was The Sunday Times falling 2,500 on the month.
| Title | May-17 | 17-Apr | May-16 | M/M | Y/Y | % M/M | % Y/Y |
| Daily Mirror | 33,142 | 34,792 | 39,001 | -1,650 | -5,859 | -5% | -15% |
| Daily Record | 303 | 296 | 281 | 7 | 22 | 2% | 8% |
| Irish Daily Star | 48,939 | 51,639 | 51,847 | -2,700 | -2,908 | -5% | -6% |
| The Sun | 54,407 | 56,806 | 58,076 | -2,399 | -3,669 | -4% | -6% |
| Tabloids | 136,791 | 143,533 | 149,205 | -6,742 | -12,414 | -5% | -8% |
| Daily Express | 2,532 | 2,544 | 2,485 | -12 | 47 | 0% | 2% |
| Irish Daily Mail | 40,091 | 41,065 | 46,173 | -974 | -6,082 | -2% | -13% |
| The Daily Telegraph | 2,161 | 2,194 | 2,334 | -33 | -173 | -2% | -7% |
| Financial Times | 2,264 | 2,328 | 2,234 | -64 | 30 | -3% | 1% |
| The Guardian | 2,160 | 2,262 | 2,185 | -102 | -25 | -5% | -1% |
| The Times | 2,544 | 2,579 | 2,591 | -35 | -47 | -1% | -2% |
| Morning Market | 188,543 | 196,505 | 207,207 | -7,962 | -18,664 | -4% | -9% |
| Daily Star – Sunday | 14,905 | 15,767 | 15,386 | -862 | -481 | -5% | -3% |
| The Sun on Sunday | 51,364 | 52,347 | 57,662 | -983 | -6,298 | -2% | -11% |
| Sunday Mail | 779 | 781 | 756 | -2 | 23 | 0% | 3% |
| Sunday Mirror | 23,121 | 22,445 | 26,140 | 676 | -3,019 | 3% | -12% |
| The People | 8,656 | 8,300 | 9,705 | 356 | -1,049 | 4% | -11% |
| Sunday Express | 3,148 | 3,146 | 2,973 | 2 | 175 | 0% | 6% |
| Sunday Post | 657 | 701 | 781 | -44 | -124 | -6% | -16% |
| The Mail on Sunday | 78,110 | 78,118 | 81,104 | -8 | -2,994 | 0% | -4% |
| The Observer | 4,187 | 4,406 | 4,239 | -219 | -52 | -5% | -1% |
| The Sunday Telegraph | 1,723 | 1,711 | 1,956 | 12 | -233 | 1% | -12% |
| The Sunday Times | 77,223 | 79,743 | 73,419 | -2,520 | 3,804 | -3% | 5% |
| Sunday Market | 263,873 | 267,465 | 274,121 | -3,592 | -10,248 | -1% | -4% |
| Total Market | 452,416 | 463,970 | 481,328 | -11,554 | -28,912 | -2% | -6% |
