Sunday Newspaper Circulation Circulations July Dec 2011
The Sunday ABC’s very much reflect the demise of the News of the World during the year with only some of the papers gaining on the back of the closure. With that the Sunday market is down 114,000 copies year on year or 11%– which is still not equal to the sale of the NoW […]
Irish Morning Newspaper Circulations July Dec 2011
The morning market declined by 6% to 552,000 copies every day. It’s better than the Sunday story, but the morning market still has the same participants as last year unlike the Sunday market. As a group, the tabloids are the real sufferers in the morning market accounting for over half of the drop in circulations. […]
Evening Newspaper Circulations July Dec 2011
There really is very little to say in a two horse race. The Herald is down 5% to 62,000 and the Echo back 13% and into the teens at 18,600. It is the dying market of the newsprint industry. A glance at the chart below tell of the fortunes of the Evening newspaper Market where […]
Circulations and Revenue
Yet another way to look at the figures is, interestingly, through generated revenue. It should be noted that these are revenues ‘at the till’ and not the revenues accruing to the publisher. Also they are, unfortunately, including bulks as its impossible to guess what figure to put on the bulk sales. But, given those partial […]
Irish Regional Circulations July Dec 2011
A much depleted field than in normal years, with only twenty-five papers opting to produce an audited figure. Last Thursday IN&M announced that although their regional titles had been audited, they would not be auditing their twelve regional papers from here on in. Seemingly the ABC audit figures “did not resonate with local advertisers”. What […]
